/* ═══════════════════════════════════════════════════════════
   STUPID SIMPLE STARTUP — Stylesheet
   stupidsimplestartup.com
   Fonts: Montserrat (structure/UI) · Libre Baskerville (titles/body)
   Palette: IS warm white + warm dark, no SSS accent color
   IS step colors appear only on impact-system.html
═══════════════════════════════════════════════════════════ */


/* ── TOKENS ─────────────────────────────────────────────── */
:root {
  /* Backgrounds */
  --bg:       #faf8f4;
  --card:     #ffffff;
  --ink-bg:   #1c1a17;   /* dark strip / footer */

  /* Text */
  --ink:      #1c1a17;
  --muted:    #6b6966;
  --on-dark:  rgba(255,255,255,0.88);
  --on-dark-m: rgba(255,255,255,0.45);

  /* Borders */
  --border:   rgba(28,26,23,0.13);

  /* Typography */
  --sans:     'Montserrat', sans-serif;
  --serif:    'Libre Baskerville', Georgia, serif;

  /* Layout */
  --max:      960px;
  --pad:      clamp(20px, 5vw, 60px);
  --section-gap: clamp(64px, 10vw, 120px);

  /* IS step colors — used only on impact-system.html */
  --identify:   #E05252;
  --monetize:   #4A90C4;
  --productize: #E6A817;
  --activate:   #4AA85A;
  --campaign:   #E07830;
  --triumph:    #9B5CC4;
}


/* ── RESET ───────────────────────────────────────────────── */
*, *::before, *::after {
  box-sizing: border-box;
  margin: 0;
  padding: 0;
}

html {
  scroll-behavior: smooth;
  -webkit-text-size-adjust: 100%;
}


/* ── BASE ────────────────────────────────────────────────── */
body {
  font-family: var(--serif);
  font-size: 16px;
  line-height: 1.75;
  color: var(--ink);
  background: var(--bg);
}

img, svg { display: block; max-width: 100%; }

a {
  color: inherit;
  text-decoration: none;
}

a:hover { text-decoration: underline; }

p + p { margin-top: 1em; }


/* ── LAYOUT HELPERS ──────────────────────────────────────── */
.container {
  width: 100%;
  max-width: var(--max);
  margin-inline: auto;
  padding-inline: var(--pad);
}

.grid-3 {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1px;
  background: var(--border);
  border: 1px solid var(--border);
}

.grid-2 {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 1px;
  background: var(--border);
  border: 1px solid var(--border);
}


/* ── NAVIGATION ──────────────────────────────────────────── */
.site-nav {
  position: sticky;
  top: 0;
  z-index: 100;
  background: var(--bg);
  border-bottom: 1px solid var(--border);
}

.nav-inner {
  display: flex;
  align-items: center;
  justify-content: space-between;
  height: 56px;
}

/* Wordmark */
.brand {
  font-family: var(--sans);
  font-size: 13px;
  font-weight: 700;
  letter-spacing: 0.01em;
  color: var(--ink);
  text-decoration: none;
  text-transform: uppercase;
  flex-shrink: 0;
}

.brand:hover { text-decoration: none; }

/* Nav links */
.nav-links {
  display: flex;
  align-items: center;
  gap: 32px;
  list-style: none;
}

.nav-links a {
  font-family: var(--sans);
  font-size: 12px;
  font-weight: 600;
  letter-spacing: 0.06em;
  text-transform: uppercase;
  color: var(--muted);
  text-decoration: none;
  transition: color 0.15s;
}

.nav-links a:hover,
.nav-links a[aria-current="page"] {
  color: var(--ink);
  text-decoration: none;
}

/* Hamburger (mobile) */
.nav-toggle {
  display: none;
  background: none;
  border: none;
  cursor: pointer;
  padding: 4px;
  color: var(--ink);
}

.nav-toggle svg { display: block; }

/* Mobile nav drawer */
.nav-drawer {
  display: none;
  border-top: 1px solid var(--border);
  padding: 16px 0;
}

.nav-drawer.is-open {
  display: block;
}

.nav-drawer a {
  display: block;
  padding: 10px var(--pad);
  font-family: var(--sans);
  font-size: 13px;
  font-weight: 600;
  letter-spacing: 0.06em;
  text-transform: uppercase;
  color: var(--muted);
  text-decoration: none;
}

.nav-drawer a:hover { color: var(--ink); }


/* ── SECTION BASE ────────────────────────────────────────── */
.section {
  padding-block: var(--section-gap);
}

.section + .section,
.hero  + .section {
  border-top: 1px solid var(--border);
}

/* Tighter top-padding so the border sits close to the section heading */
.hero + .section {
  padding-top: clamp(40px, 4vw, 56px);
}

.section-label {
  font-family: var(--sans);
  font-size: 9px;
  font-weight: 700;
  letter-spacing: 0.28em;
  text-transform: uppercase;
  color: var(--muted);
  margin-bottom: 24px;
}

.section-head {
  margin-bottom: 48px;
}

.section-head h2 {
  font-family: var(--sans);
  font-size: clamp(22px, 3.5vw, 34px);
  font-weight: 700;
  letter-spacing: -0.02em;
  line-height: 1.15;
  color: var(--ink);
  margin-bottom: 12px;
}

.section-head p {
  font-family: var(--serif);
  font-size: 16px;
  color: var(--muted);
  max-width: 560px;
  line-height: 1.7;
}


/* ── HERO ────────────────────────────────────────────────── */
.hero {
  padding-top: clamp(64px, 10vw, 120px);
  padding-bottom: clamp(64px, 10vw, 120px);
}

.hero-eyebrow {
  font-family: var(--sans);
  font-size: 9px;
  font-weight: 700;
  letter-spacing: 0.28em;
  text-transform: uppercase;
  color: var(--muted);
  margin-bottom: 20px;
}

.hero h1 {
  font-family: var(--sans);
  font-size: clamp(32px, 6vw, 64px);
  font-weight: 800;
  letter-spacing: -0.03em;
  line-height: 1.05;
  color: var(--ink);
  max-width: 14ch;
  margin-bottom: 24px;
}

.hero-sub {
  font-family: var(--serif);
  font-style: italic;
  font-size: clamp(16px, 2vw, 20px);
  color: var(--muted);
  max-width: 46ch;
  line-height: 1.6;
  margin-bottom: 40px;
}

.hero-actions {
  display: flex;
  align-items: center;
  gap: 16px;
  flex-wrap: wrap;
}


/* ── CARDS ───────────────────────────────────────────────── */
.card {
  background: var(--card);
  padding: 32px 28px;
}

.card-label {
  font-family: var(--sans);
  font-size: 9px;
  font-weight: 700;
  letter-spacing: 0.28em;
  text-transform: uppercase;
  color: var(--muted);
  margin-bottom: 12px;
}

.card h3 {
  font-family: var(--sans);
  font-size: 17px;
  font-weight: 700;
  letter-spacing: -0.01em;
  color: var(--ink);
  margin-bottom: 10px;
}

.card p {
  font-family: var(--serif);
  font-size: 14px;
  line-height: 1.7;
  color: var(--muted);
}


/* ── WHO CARDS ───────────────────────────────────────────── */
.who-card {
  background: var(--card);
  padding: 32px 28px;
}

.who-card h3 {
  font-family: var(--sans);
  font-size: 15px;
  font-weight: 700;
  letter-spacing: 0.01em;
  color: var(--ink);
  margin-bottom: 6px;
}

.who-card p {
  font-family: var(--serif);
  font-size: 13px;
  line-height: 1.65;
  color: var(--muted);
}


/* ── WHY / ROADMAP ───────────────────────────────────────── */
.why-body {
  font-family: var(--serif);
  font-size: 17px;
  line-height: 1.75;
  color: var(--ink);
  max-width: 52ch;
  margin-bottom: 32px;
}

.why-link {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  font-family: var(--sans);
  font-size: 12px;
  font-weight: 700;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--ink);
  text-decoration: none;
  border-bottom: 2px solid var(--ink);
  padding-bottom: 2px;
  transition: opacity 0.15s;
}

.why-link:hover {
  opacity: 0.6;
  text-decoration: none;
}


/* ── CTA STRIP (dark) ────────────────────────────────────── */
.cta-strip {
  background: var(--ink-bg);
  padding-block: clamp(56px, 8vw, 96px);
  text-align: center;
}

.cta-strip .section-label {
  color: var(--on-dark-m);
}

.cta-strip h2 {
  font-family: var(--sans);
  font-size: clamp(22px, 3.5vw, 36px);
  font-weight: 800;
  letter-spacing: -0.02em;
  color: var(--on-dark);
  margin-bottom: 12px;
}

.cta-strip p {
  font-family: var(--serif);
  font-style: italic;
  font-size: 17px;
  color: var(--on-dark-m);
  margin-bottom: 36px;
  max-width: 44ch;
  margin-inline: auto;
}


/* ── BUTTONS ─────────────────────────────────────────────── */
.btn {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  font-family: var(--sans);
  font-size: 11px;
  font-weight: 700;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  text-decoration: none;
  cursor: pointer;
  border: none;
  transition: opacity 0.15s;
  white-space: nowrap;
}

.btn:hover { opacity: 0.75; text-decoration: none; }

.btn-primary {
  background: var(--ink);
  color: #fff;
  padding: 14px 28px;
}

.btn-primary-light {
  background: var(--on-dark);
  color: var(--ink);
  padding: 14px 28px;
}

.btn-ghost {
  background: transparent;
  color: var(--ink);
  padding: 14px 0;
  border-bottom: 1.5px solid var(--ink);
}


/* ── IS STEP PILLS (impact-system.html only) ─────────────── */
.step-pills {
  display: flex;
  flex-wrap: wrap;
  gap: 8px;
  margin-top: 40px;
}

.step-pill {
  font-family: var(--sans);
  font-size: 9px;
  font-weight: 700;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: #fff;
  padding: 5px 10px;
}

.step-pill--identify   { background: var(--identify); }
.step-pill--monetize   { background: var(--monetize); }
.step-pill--productize { background: var(--productize); }
.step-pill--activate   { background: var(--activate); }
.step-pill--campaign   { background: var(--campaign); }
.step-pill--triumph    { background: var(--triumph); }


/* ── IS STEPS LIST (impact-system.html only) ─────────────── */
.steps-list {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 1px;
  background: var(--border);
  border: 1px solid var(--border);
  margin-top: 8px;
}

.step-item {
  background: var(--card);
  padding: 28px 24px;
  border-left: 3px solid transparent;
}

.step-item--identify   { border-left-color: var(--identify); }
.step-item--monetize   { border-left-color: var(--monetize); }
.step-item--productize { border-left-color: var(--productize); }
.step-item--activate   { border-left-color: var(--activate); }
.step-item--campaign   { border-left-color: var(--campaign); }
.step-item--triumph    { border-left-color: var(--triumph); }

.step-num {
  font-family: var(--sans);
  font-size: 8px;
  font-weight: 700;
  letter-spacing: 0.25em;
  text-transform: uppercase;
  color: var(--muted);
  margin-bottom: 6px;
}

.step-name {
  font-family: var(--sans);
  font-size: 15px;
  font-weight: 700;
  letter-spacing: -0.01em;
  color: var(--ink);
  margin-bottom: 8px;
}

.step-desc {
  font-family: var(--serif);
  font-size: 13px;
  line-height: 1.65;
  color: var(--muted);
}


/* ── IMPACT WORDMARK (impact-system.html hero) ───────────── */
.impact-wordmark {
  /* Inherits parent font — color cascades from step pills */
}

/* Subtle step-color striping on the IMPACT letters */
.impact-i  { color: var(--identify); }
.impact-m  { color: var(--monetize); }
.impact-p  { color: var(--productize); }
.impact-a  { color: var(--activate); }
.impact-c  { color: var(--campaign); }
.impact-t  { color: var(--triumph); }


/* ── FOOTER ──────────────────────────────────────────────── */
.site-footer {
  background: var(--ink-bg);
  border-top: 1px solid rgba(255,255,255,0.07);
  padding-block: 32px;
}

.footer-inner {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 24px;
  flex-wrap: wrap;
}

.footer-copy {
  font-family: var(--sans);
  font-size: 10px;
  font-weight: 500;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--on-dark-m);
}

.footer-links {
  display: flex;
  gap: 24px;
  list-style: none;
}

.footer-links a {
  font-family: var(--sans);
  font-size: 10px;
  font-weight: 500;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--on-dark-m);
  text-decoration: none;
  transition: color 0.15s;
}

.footer-links a:hover { color: var(--on-dark); }


/* ── MODAL ───────────────────────────────────────────────── */
.modal {
  display: none;
  position: fixed;
  inset: 0;
  z-index: 200;
}

.modal.is-open {
  display: flex;
  align-items: center;
  justify-content: center;
}

.modal-backdrop {
  position: absolute;
  inset: 0;
  background: rgba(28,26,23,0.65);
}

.modal-dialog {
  position: relative;
  z-index: 1;
  background: var(--bg);
  width: min(680px, calc(100% - 32px));
  max-height: calc(100vh - 48px);
  overflow-y: auto;
  -webkit-overflow-scrolling: touch;
}

.modal-header {
  padding: 28px 28px 0;
  display: flex;
  align-items: flex-start;
  justify-content: space-between;
  gap: 16px;
}

.modal-title {
  font-family: var(--sans);
  font-size: 13px;
  font-weight: 700;
  letter-spacing: 0.06em;
  text-transform: uppercase;
  color: var(--muted);
}

.modal-close {
  background: none;
  border: none;
  cursor: pointer;
  color: var(--muted);
  font-family: var(--sans);
  font-size: 20px;
  line-height: 1;
  padding: 0;
  flex-shrink: 0;
  transition: color 0.15s;
}

.modal-close:hover { color: var(--ink); }

.modal-body {
  padding: 16px 28px 28px;
}

/* Kit form overrides — strip the stock UI chrome */
.modal-body .formkit-form[data-uid="5fd5d63b2c"] {
  box-shadow: none !important;
  border-radius: 0 !important;
}

.modal-body .formkit-background {
  display: none !important;
}

body.modal-open { overflow: hidden; }


/* ── PLAYBOOK STEP LIST ──────────────────────────────────── */
/* Used on playbooks.html (index) and picture-book-playbook.html */

.playbook-steps {
  border: 1px solid var(--border);
  margin: 0 0 40px;
}

.playbook-step {
  display: flex;
  align-items: center;
  gap: 18px;
  padding: 22px 24px;
  background: var(--card);
}

.playbook-step + .playbook-step {
  border-top: 1px solid var(--border);
}

.playbook-step-body {
  flex: 1;
}

.playbook-step-name {
  font-family: var(--sans);
  font-size: 14px;
  font-weight: 700;
  letter-spacing: -0.01em;
  color: var(--ink);
  margin-bottom: 3px;
}

.playbook-step-desc {
  font-family: var(--serif);
  font-size: 13px;
  line-height: 1.6;
  color: var(--muted);
  margin: 0;
}

/* Paid steps: keep pills vibrant, soften text */
.playbook-step--paid .playbook-step-name {
  color: var(--muted);
}

.playbook-badge {
  font-family: var(--sans);
  font-size: 9px;
  font-weight: 700;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  padding: 5px 11px;
  flex-shrink: 0;
  white-space: nowrap;
}

.playbook-badge--free {
  background: var(--activate);
  color: #fff;
}

.playbook-badge--paid {
  background: transparent;
  color: var(--muted);
  border: 1px solid var(--border);
}

.playbook-ctas {
  display: flex;
  align-items: center;
  gap: 16px;
  flex-wrap: wrap;
  margin-bottom: 20px;
}

.playbook-ctas-sub {
  font-family: var(--sans);
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 0.06em;
  color: var(--muted);
  margin-bottom: 28px;
}

.playbook-ctas-sub a {
  color: var(--ink);
  border-bottom: 1px solid var(--border);
}

.playbook-byline {
  font-family: var(--sans);
  font-size: 9px;
  font-weight: 700;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--muted);
}


/* ── PLAYBOOK SALES PAGE ─────────────────────────────────── */

/* Journey callout — "Built in public" section */
.journey-head {
  font-family: var(--serif);
  font-style: italic;
  font-size: clamp(22px, 3.5vw, 32px);
  font-weight: 400;
  line-height: 1.3;
  color: var(--ink);
  margin-bottom: 20px;
  max-width: 28ch;
}

.journey-body {
  font-family: var(--serif);
  font-size: 17px;
  line-height: 1.8;
  color: var(--muted);
  max-width: 560px;
}

/* Price panel */
.price-panel {
  border: 1px solid var(--border);
  background: var(--card);
  padding: 48px 40px;
  max-width: 460px;
  margin: 0 auto;
  text-align: center;
}

.price-product-name {
  font-family: var(--sans);
  font-size: 10px;
  font-weight: 700;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--muted);
  margin-bottom: 20px;
}

.price-amount {
  font-family: var(--sans);
  font-size: clamp(40px, 6vw, 56px);
  font-weight: 800;
  letter-spacing: -0.03em;
  color: var(--ink);
  line-height: 1;
  margin-bottom: 8px;
}

.price-desc {
  font-family: var(--serif);
  font-style: italic;
  font-size: 13px;
  color: var(--muted);
  margin-bottom: 32px;
}

.price-includes {
  list-style: none;
  margin-bottom: 36px;
  text-align: left;
}

.price-includes li {
  font-family: var(--serif);
  font-size: 15px;
  color: var(--ink);
  padding: 10px 0;
  border-bottom: 1px solid var(--border);
  display: flex;
  align-items: center;
  gap: 12px;
}

.price-includes li::before {
  content: '✓';
  font-family: var(--sans);
  font-size: 10px;
  font-weight: 700;
  color: var(--activate);
  flex-shrink: 0;
}

.price-note {
  font-family: var(--sans);
  font-size: 10px;
  font-weight: 500;
  letter-spacing: 0.06em;
  color: var(--muted);
  margin-top: 16px;
}

/* FAQ */
.faq-list {
  max-width: 640px;
}

.faq-item {
  border-top: 1px solid var(--border);
}

.faq-item:last-child {
  border-bottom: 1px solid var(--border);
}

.faq-item summary {
  font-family: var(--sans);
  font-size: 15px;
  font-weight: 700;
  letter-spacing: -0.01em;
  color: var(--ink);
  padding: 18px 0;
  cursor: pointer;
  list-style: none;
  display: flex;
  justify-content: space-between;
  align-items: center;
  gap: 16px;
}

.faq-item summary::-webkit-details-marker { display: none; }

.faq-item summary::after {
  content: '+';
  font-family: var(--sans);
  font-size: 20px;
  font-weight: 300;
  color: var(--muted);
  flex-shrink: 0;
  line-height: 1;
}

.faq-item[open] summary::after { content: '−'; }

.faq-item .faq-answer {
  font-family: var(--serif);
  font-size: 15px;
  line-height: 1.75;
  color: var(--muted);
  padding-bottom: 20px;
}

.faq-item .faq-answer a {
  color: var(--ink);
  border-bottom: 1px solid var(--border);
}


/* ── UTILITIES ───────────────────────────────────────────── */
.sr-only {
  position: absolute;
  width: 1px; height: 1px;
  padding: 0; margin: -1px;
  overflow: hidden;
  clip: rect(0,0,0,0);
  border: 0;
}


/* ── MOBILE ──────────────────────────────────────────────── */
@media (max-width: 720px) {
  .nav-links { display: none; }
  .nav-toggle { display: block; }

  .grid-3 {
    grid-template-columns: 1fr;
  }

  .grid-2 {
    grid-template-columns: 1fr;
  }

  .steps-list {
    grid-template-columns: 1fr;
  }

  .hero-actions {
    flex-direction: column;
    align-items: flex-start;
  }

  .footer-inner {
    flex-direction: column;
    align-items: flex-start;
    gap: 16px;
  }

  .modal-header,
  .modal-body {
    padding-inline: 20px;
  }

  /* Playbook step list */
  .playbook-step {
    padding: 18px 20px;
    gap: 13px;
    align-items: flex-start;
  }

  .playbook-badge {
    font-size: 8px;
    padding: 4px 9px;
    align-self: center;
  }

  /* Price panel */
  .price-panel {
    padding: 32px 24px;
  }
}